Being able to take a walkthrough of product information is a far more engaging way to digest information than reading a spreadsheet. It’s a personal experience that is the antithesis of book learning.
For the Bru Collections series, we endeavored to make this process captivating yet succinct for Bru’s clients.
book learning. It’s produced at scale and to a specific template with the sole purpose of informing and retaining attention so that viewers have a firm grasp of the fabric collections they’ll be using or distributing. The content is also easily shareable between everyone in the value chain and maintains a consistency that is extremely hard to achieve using other methods.